When thinking about the name of my brand I wanted to embody the values and themes I had identified when meeting Emily. Having looked at...

For the trend research I chose to use LS:N as the main source for identifying the most relevant ones for my brand as it collates the main...

Today we had a lecture with Tim Rundle, I find him to be a really engaging lecturer. He offered some useful insights into what to do and...

As part of our brief we are expected to use Pinterest to gather relevant images and help inspire and generate ideas. I rarely used to...

On Monday we were lucky enough to hear a talk and Q&A from Angelique Green, CEO of The Mighty Shed, a marketing agency based in the US...

One of the most important parts in brand development is utilising the most revenant trends. Not only should they be extremely current...

Yesterday we had a scale-up on brand foundations and looking at the different elements, like brand personality, essence, values etc and...

Having met my my designer, Emily, I had been left with a lot of information and a lot of ideas spinning round my head. To gather my...

Today I got the opportunity to meet with my assigned desgner, Emily Moody. We discussed the evolution of her design ideas, the process,...

19/03/19 was one of our first scale ups for our brand development project and an important one it was as were explained the key factors...